FOR_PEOPLE WHO_PERFORM
Performance. Understood.
Three products. Three things matter. We do all three.
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EFFECTIVE DOSAGES
On front of pack.
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CONVENIENCE
One stick, or one gel. Fits work, travel, training.
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DELICIOUS TASTE
Naturally sweetened, real fruit flavours.
Tell us what you're training for and sign up for our lowest price, guaranteed
Answer two quick questions and lock in our lowest price. Guaranteed for founding members.
Get early access, and your performance nutrition from as little as 90c a serving. Our lowest price, guaranteed for founding list members.
90c a serving is the founding-list price with Subscribe & Save once we open. We'll email you about the launch and how the products work. Unsubscribe in one click, any time.
You're on the founding list.
Check your inbox. There's a note on its way with what happens next, and the full label before anyone else sees it.
THE FOUNDING LIST
What you get for signing up today
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01
EARLY ACCESS
The store opens to you 72 hours before the public. Founding list only.
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02
OUR LOWEST PRICE, GUARANTEED
Founding list members get the lowest price we will ever offer, locked in for your first order. It isn't going on the ads and it won't be repeated.
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03
THE LABEL, FIRST
We'll show you the full ingredient deck, every dose, every form, before we ask you to buy anything. That's the whole reason this brand exists.
THE RANGE
One system.
Multiple performance states.
WHY WE EXIST
The supplement industry is lying to you
Bare minimum doses. Ingredients your body doesn't absorb. Marketing jargon and fake science.
Magnesium oxide absorbs at around 4%. It's cheap, it's everywhere, and on a label it reads exactly the same as the form that works.
Daily hydration is a lie. You don't need electrolytes every day. You need them when you sweat. It's a timing problem, not an every-morning habit. That's why we created a calculator to cut the BS. Work out what you actually lose →
We put the active ingredients on the front of every pack, at doses that match the research. And we publish the research, study by study. Read it →
THE FOUNDERS
Two friends. Ten years. One frustration.
We're Oisín and Geoff. We've been friends for a decade. We met working in sports nutrition, both playing team sport at a high level. The longer we spent in the industry and the longer we competed on the field, the harder it got to ignore how far the labels had drifted from the research.
Between us we've spent thirty years in the sports nutrition industry. We built RUNE to be straight about the things it hides: production, sourcing, ingredients and doses. And the goal, in time, is to do all of it ourselves, in-house, on the island of Ireland.
Oisín & Geoff, Dublin
QUESTIONS
Before you ask
When do you launch?
14 October 2026, at 9am. The founding list gets in 72 hours before the public.
What are you launching with?
Three products. Baseline, a daily non-stimulant foundation stick. Hydrate, a five-mineral electrolyte stick for during effort. And Performance Gel, a dual-carb endurance fuel.
What does the founding discount actually get me?
Our lowest guaranteed price, from as little as 90c a serving with Subscribe & Save once we open. Founding list only. It won't run on ads and it won't come back.
Will there be a subscription?
Yes, and you can skip, swap or cancel it yourself at any time. No email required, no retention phone call.
Where do you ship?
Ireland and the EU. Shipping is free on two packs or more.
Why should I believe your doses?
Our hydration calculator tells more than 30% of the people who use it that they don't need an electrolyte at all. That's the point. We put every dose on the front of the pack, and the research behind each one is linked on this page. You don't hide from the hard work. Your performance nutrition shouldn't hide anything from you. Read the research →